Privately Owned Holding Company · Slidell, Louisiana
OnyxTrue Holdings LLC owns and manages a portfolio of online businesses and brands — cybersecurity advisory, interactive digital publishing, and fitness — each with its own identity, its own books, and the backing of disciplined, centralized ownership.
View Our Companies Cyber & RiskThe Portfolio
Cybersecurity and risk advisory for organizations that need experienced security leadership without building a large internal team. Assess, advise, prepare, connect.
An interactive digital publishing platform giving independent authors an affordable way to publish online — and readers a way to explore what sits beneath the page.
A free fitness-challenge platform built on one idea: give a person one hard, finishable thing, with every day written out in advance. Fifty-two challenges, 2,094 days of programming.
Mission
To build and support strong, authentic businesses that create long-term value while operating with discipline, integrity, and purpose.
Vision
To develop OnyxTrue Holdings into a durable parent company with a portfolio of profitable digital brands capable of growing independently while contributing to the strength of the overall organization.
How We Operate
Rather than forcing unrelated products into a single operating company, OnyxTrue develops focused brands with clear separation between them. Each business keeps its own identity, budget, and financial records while the parent company provides strategy, capital allocation, and oversight.
Strategy, branding support, administrative services, technology, and financial oversight are handled at the holding-company level.
Each brand maintains separate records and, once operational, its own banking — preserving legal and financial separation between businesses.
New brands start small and prove demand before major capital commitments. Reinvestment follows customer traction and sustainable economics.
We welcome inquiries about partnerships, opportunities, and the brands in our portfolio.
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